Why Tennis Leads Lacoste Into Fashion, Performance And Everyday Lifestyle
By A Mystery Man Writer
Description
Lacoste uses its tennis heritage to build new business in both fashion and sport.
![Why Tennis Leads Lacoste Into Fashion, Performance And Everyday Lifestyle](https://image-cdn.hypb.st/https%3A%2F%2Fhypebeast.com%2Fimage%2F2023%2F02%2Fhow-tennis-went-against-tradition-feature-fila-lacoste-diadora-nike-04.jpg?w=1260&format=jpeg&cbr=1&q=90&fit=max)
How Tennis Went Against Tradition
![Why Tennis Leads Lacoste Into Fashion, Performance And Everyday Lifestyle](https://i2.wp.com/i2.wp.com/hypebeast.com/image/2024/03/lacoste-french-fashion-sport-collection-release-info-2.png?q=75&w=800)
Lacoste French Fashion Sport Collection
![Why Tennis Leads Lacoste Into Fashion, Performance And Everyday Lifestyle](https://wwd.com/wp-content/uploads/2023/12/TRIBUNE_16-9.jpg)
Lacoste Taps Tennis Rising Star Arthur Fils as Brand Ambassador
From the Lacoste x Bandier Collection. Crafted of moisture-wicking and quick-drying piqué tech fabric, Lacoste's Performance tennis dress showcases a
Lacoste x Bandier Performance Piqué Tennis Dress
![Why Tennis Leads Lacoste Into Fashion, Performance And Everyday Lifestyle](https://imagedeleg1.lacoste.com/dw/image/v2/BGSW_PRD/on/demandware.static/-/Library-Sites-LacosteContent/default/dw0ef556c7/images/Landing/14032023-Heritage/321.jpg)
New Lacoste Campaign
![Why Tennis Leads Lacoste Into Fashion, Performance And Everyday Lifestyle](https://www.instyle.com/thmb/tbUJpoYX9aEtwngGys-aN3uhReU=/1500x0/filters:no_upscale():max_bytes(150000):strip_icc()/tennis-lead-17c04806f33b462c9f1e64b70382c597.jpg)
22 Tennis Outfits You'll Want to Wear Off the Court
![Why Tennis Leads Lacoste Into Fashion, Performance And Everyday Lifestyle](https://i0.wp.com/hypebeast.com/image/2023/06/how-tennis-is-serving-2023s-biggest-looks-01-1.png?)
How Tennis is Serving 2023's Biggest Looks
![Why Tennis Leads Lacoste Into Fashion, Performance And Everyday Lifestyle](https://www.tennispro.fr/media/wysiwyg/cms/Page/FR/lacoste/2023/590x630_djoko.jpg)
Lacoste tennis
![Why Tennis Leads Lacoste Into Fashion, Performance And Everyday Lifestyle](https://i.guim.co.uk/img/media/e2f41da53b66b995f9d86a760989dfb421e39064/0_214_5710_3426/master/5710.jpg?width=445&dpr=1&s=none)
Strong highlighter energy': why tennis stars are dazzling on court, Tennis
from
per adult (price varies by group size)