Gymshark shows how Niche-specific brands can reach the billion £ mark!, by S R Vivek
By A Mystery Man Writer
Description
Marketing Breakdown: How Gymshark Bulked Up to Being a $1+ Billion
Bira 91 and the Indian Craft Beer Market
![Gymshark shows how Niche-specific brands can reach the billion £ mark!, by S R Vivek](https://cdn.shopify.com/s/files/1/1367/5207/files/SweatSeamlessLeggingsB6A4T-KBS1GSPlumPink589_b8ae2dda-0a4f-4218-860c-b30dd1a162d3.jpg?v=1701441717)
Gymshark's Journey to £1 Billion: A Blueprint of Success!
![Gymshark shows how Niche-specific brands can reach the billion £ mark!, by S R Vivek](https://image.cnbcfm.com/api/v1/image/106931064-Thumbnail_Make_It_Gymshark_Clean.jpg?v=1629472551)
Gymshark founder Ben Francis: We don't worry about larger brands
![Gymshark shows how Niche-specific brands can reach the billion £ mark!, by S R Vivek](https://www.coursehero.com/thumb/89/13/8913c8351588c3cae663bf72b0ddcaed9193c115_180.jpg)
Gymshark: Targeted Customers, Marketing Strategy, and Value
![Gymshark shows how Niche-specific brands can reach the billion £ mark!, by S R Vivek](https://miro.medium.com/v2/resize:fit:1400/0*wuocCYdp142x9Yv_.jpg)
Positioning v/s Projection. Do you ever wonder how Coca-Cola and
![Gymshark shows how Niche-specific brands can reach the billion £ mark!, by S R Vivek](https://substackcdn.com/image/fetch/f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fbucketeer-e05bbc84-baa3-437e-9518-adb32be77984.s3.amazonaws.com%2Fpublic%2Fimages%2F55fae17e-8173-4452-9618-08ab2d7c7b16_750x750.png)
The United Nation's un-official beer for the world leaders is an
![Gymshark shows how Niche-specific brands can reach the billion £ mark!, by S R Vivek](https://imageio.forbes.com/specials-images/imageserve/5f3a3fdbd059797fc7b8575c/How-Gymshark-became-a--1-3bn-brand--and-what-we-can-learn/960x0.png?height=444&width=711&fit=bounds)
How Gymshark Became A $1.3 Billion Brand, And What We Can Learn
![Gymshark shows how Niche-specific brands can reach the billion £ mark!, by S R Vivek](https://uploads-ssl.webflow.com/5db654c95613b162df05b851/5dba91252e27d71fd9fe8374_download%20(16).png)
How Gym Shark Went From $0 to $128M in 6 Years
from
per adult (price varies by group size)